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In the apartment and multi-family rental industry, a telephone call is most often the initial customer contact. It could lead to a thousand dollar rental or sale. To entice a potential renter to call, considerable amounts of money are invested in marketing, advertising, and promoting. Consequently, strong telephone management is critical to account for each and every telephone transaction and to be sure no calls are missed.
Client Discovery answers this need with a set of unique services. Three of these services, listed below, are particularly beneficial for the rental industry. The Lost Prospect Service is worth special attention because it has proven to provide an incredible return-on-investment. Please click on the underlined service for more information. The menu above will also direct you to additional services.
- Lost Prospect Recovery / New Customer Alert
This daily report lists the names and phone numbers of callers that did not get through on the prior day. It includes the addresses and phone numbers of new customers. The list is delivered every business morning via fax, email, or online.
- Call Accounting
Fully accessed online, this is a complete set of reports, graphs, and a detailed listing of all telephone activity. The reports include extensive sorting, on-the-fly custom reporting, and drill-down capabilities.
- Customer Distribution Maps
Custom made maps will pinpoint the exact location of customers and/or callers.
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What service is most applicable for this Industry?
The Lost Prospect Recovery / New Customer Alert service provides the maximum financial impact for the rental industry. Daily reports are delivered to each site listing missed callers and new prospect addresses. Managers return courtesy calls to missed prospects from the previous day, and company literature is immediately mailed to new prospects. Both of these tasks produce many additional customers that could have been lost to the competition. Since the average value of a customer in this industry is thousands of dollars, the Lost Prospect Recovery / New Customer Alert service will return over 100 times your investment.
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How will Call Accounting help?
Call Accounting provides a complete picture of telephone activity. Management uses these reports to identify telephone problems and monitor the effects of corrective action, adjust hours of operation, determine sales closing ratios, and evaluate response to advertising campaigns.
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