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Lost Prospect Recovery Service
Daily Notification for Missed & New Callers
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Imagine - someone with their finger on the Yellow Pages picks up the telephone and calls your business. They are eager to get information and perhaps ready to buy; they are a perfect prospect. Unfortunately, the phone rings and rings, so they hang up. They simply move their finger down the page one tenth of an inch and dial your competitor. This customer is lost. They could have been worth five dollars or five thousand to your business - you may never know.
Every dollar you spend in advertising and promotion is directed toward getting a customer to visit or call. Once you have succeeded in getting a potential customer's attention, you cannot afford to let them slip through the cracks because you missed their call.
You get a second chance to turn those lost calls into loyal customers with Client Discovery's Lost Prospect Recovery Service. It works like this: Every morning your business receives a fax or E-mail listing the names and phone numbers of missed calls from the prior day. You simply call the prospects on the phone and say, "Mr. Jones, we have Caller ID, and I noticed that we missed your call yesterday. I'm just checking to see if I can help in any way." Invariably, the prospect is extremely appreciative that you cared enough to call. Many of these calls will result in a sale.
As an extra benefit, the service also includes a list of new prospects that called on the prior day. These people have never called your business before. The list includes their name, phone, and address. Typically, you will give these new prospects special attention by sending them a brochure, postcard, or discount offer. Your literature in a new prospect's hands will definitely lead to more sales.
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How does the Lost Prospect Recovery Service work?
The service relies on a small proprietary device, the Scout,
installed next to your phone lines. The Scout captures caller information on all inbound telephone traffic, and automatically transmits the data to the computers at the Client Discovery Data Center.
Each morning, Client Discovery emails or faxes your Lost Prospect Recovery report and the list of New Prospects. It provides a listing of calls from the prior day that were not answered by a live person. The report lists each call that was missed with details including caller's name, phone number, time the call was made, number of rings before they hung up, and if they had called previously.
The Lost Call Recovery Service also includes a Monthly CallBack report. This is an invaluable tool that measures how many calls your staff is returning and how promptly.
Your daily Lost Prospect Recovery report, the New Prospect List and monthly CallBack reports are also available online using your private, password-protected account.
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How Can Lost Prospect Recovery Help My Business?
First, you will absolutely bring in more customers and make more money. Remember, these missed prospects called for a reason. They have the need, desire, and are interested in what you offer. By making simple return calls, you will convert many lost prospects into valuable customers. When missed calls come from existing customers, it is even more important to call them back. You do not want to ignore your regular customers. They are the backbone of your business.
Management must minimize the number of missed calls. With this service, you can identify when and why these calls were missed, and take corrective action. The Lost Prospect Recovery service provides details on all missed calls including exactly when they were missed, whether they went to voice mail or answering machine, how many rings before they gave up, and how many times they tried to call. By analyzing this daily report, managers can be proactive by shifting break times, changing store hours, forwarding calls, or using a call center. Companies with multiple locations can compare telephone activity from good or poor performing locations.
Management will also benefit from the monthly CallBack Report. You can determine how many return calls were made and how long it took before the staff followed-up with missed calls.
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We have an answering machine, why do we need this service?
Recent studies have shown less than 30 percent of people leave messages on business answering machines. When answered by a machine, many potential customers simply move their finger down the Yellow Page and call the next company. Businesses rarely know how many calls they miss because answering machines do not report missed calls.
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Will This Service Pay For Itself?
Every business loses some phone calls. It's not a matter of "if", it's just a question of how many. For some clients, such as apartments, car dealers, or self storage businesses, the service will pay for itself with just one extra sale per year. For others it may take an extra sale per month. It depends on your business, the number of calls that go unanswered, the profit on each sale, and how you use the information. We will be happy to evaluate your situation and compare it to similar companies on our service.
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How Do I Sign Up For the Lost Prospect Recovery Service?
To start the service, simply give us a call at 800-240-4637 or email us for pricing.
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